All types of transactions which is made through the online portals are done keeping in mind a set of protocols. These protocols have been made to ensure to promote increased customer security while they share their private and confidential information related to their finance while purchasing. Though online transactions have made our lives easier there have been several incidents where there has been a breach of trust due to significant data breaches which had impacted the customer financially and also tarnished the reputation of the company they were purchasing from.
With the festive season coming in and with the pandemic situations in the rise most of the consumers are forced to stay indoors and that is the reason why the online purchases have risen by a bigger margin this year. But this increase in online purchases although it means growth in the business, it also means that greater chance of data security breach if peopler steps are not taken.
Ways that e-commerce sites can keep the transaction secured
● The sites must, first of all, ensure that that they renew the SSL certificates on time. The SSL certificates are very much important for e-commerce sites. This certificate is very helpful in establishing a secure connection between the system the buyers are using and the e-commerce sites. With an active SSL certificate, the URL of the site move from HTTP to HTTPS which is a sign of a trusted and certified website which the consumers can trust while transacting online.
● The e-commerce sites should also follow the PCI guidelines stringently for any kind of transactions. For the uninitiated, the PCI stands for the Payment Card Industry Data Security Standard. Every agency dealing with Network Security Las Vegas would insist that it is the code of conduct which the online businesses should follow to vouchsafe for the fact that a safe medium is used to process and save the sensitive data that is used during the transaction.
● Passwords can be hacked, therefore once the customers have created an account with your business site, then encourage the system with means of logging in with the help of their Google Account or Facebook Account or you can send in a one-time OTP if the customer wants to log in. This OTP could be sent into the customer's registered e-mail address or mobile number when the user is logging in.
● The payment gateways and the modes of payments that are accepted should be shown very clearly on the shopping site. This makes the customers trust consumer privacy measures that are used by the e-commerce business to protect sensitive data which is used while transactions. Besides, the websites should only collect and retain the information that is related to business and the customers should not be asked to furnish any other sensitive details.
